BBG Research Series: Strategies for reaching digital media users in MENA

Digital media have become key platforms in the Arab world both for news and peer to peer communications. According to BBG national surveys, virtually all adults in most  countries of the Persian Gulf are using the Internet, and specifically Facebook and YouTube, on a regular basis. In Egypt, Algeria, Iraq, and other countries, tens of millions use these tools every week. For the first time, the Internet is rivaling television as a favored media platform in Gulf countries.  In Kuwait, YouTube has become the most important source of news.

‘Light Among Us’ tells stories of hope on Alhurra-Iraq

Alhurra-Iraq takes its viewers on a journey of hope through its new series, Light Among Us. The series presents engaging human interest stories from the heart of Iraq. It reflects a message of optimism by highlighting the work of Iraqis who are trying to make a difference in their society and in the lives of their fellow citizens despite all challenges. The Alhurra-Iraq produced show aired today at 19:30 Baghdad time, and is the latest program from the Raise Your Voice campaign.