Tag Archives: research briefing

Pakistan Remains TV Market, With Room for Growth for Mobile

Presenters discussing Pakistan media use. L-R: William Bell, Director of Audience Insights, International Broadcasting Bureau; Rajesh Srinivasan, Regional Research Director - Asia and Middle East, Gallup; Bruce Sherman, Director, Office of Strategy and Development, BBG; Chris Stewart, Partner, Gallup.

WASHINGTON — TV dominates the media market in Pakistan, with more than three-fourths of adults (76.2%) watching weekly, according to media research data released today by the Broadcasting Board of Governors. However, mobile phones are becoming more common, signaling a possible shift in the way Read more »

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Nigeria: Mobile Rises Sharply While Radio Dominates for News

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WASHINGTON (May 15, 2014) — While a vast divide remains between “media rich” and “media poor” Nigerians, household mobile ownership has surpassed that of radio and TV in Nigeria, and the use of Internet is trending upward, according to new findings on Nigerian media consumption habits Read more »

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BBG Research Series; Contemporary Media Use in Nigeria

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Perceptions of media freedom and confidence in elections are falling in the midst of a challenging period in Nigeria. The Broadcasting Board of Governors (BBG) and Gallup invite you to attend a research briefing which will discuss this and other findings on media use in Nigeria.

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Television Viewership Ubiquitous in Egypt

L-R: MBN Director of Audience Research Diana Turecek, Gallup Senior Analyst and Senior Practice Consultant Mohamed Younis

WASHINGTON (March 13, 2014) – Despite the political changes that have occurred in Egypt over the past several years, the media sources upon which people are relying for news and information have not changed significantly, according to media research data released today by the Broadcasting Board Read more »

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Russians Turning to Internet for Unbiased News

L-R: Bruce Sherman, Director, BBG Office of Strategy and Development; Neli Esipova, Director of Research, Global Migration and Regional Director, Gallup; Scott Michael, Research Analyst, International Broadcasting Bureau; Michael Meehan, BBG Board Member.

Washington, DC — Although television remains the most prevalent medium in Russian households, Internet access is rising dramatically nationwide, according to media research data released today by the Broadcasting Board of Governors. “On the eve of the Olympics, it is fitting that we can be Read more »

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BBG, Gallup Issue Findings on Media Use in the Sahel

Bruce Sherman, Director, Office of Strategy and Development, BBG; William Bell, Research Director, International Broadcasting Bureau; Rajesh Srinivasan, Ph.D., Principal, Gallup; Magali Rheault, Regional Research Director – Francophone Africa, Gallup

Washington, D.C. — Media use in the Sahel region is flourishing, as the majority of adults in Somalia (65.6%) and in Bamako, Mali (78.4%) say that they access news at least once per day, according to new data issued today by the Broadcasting Board of Read more »

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Global Hotspots: Media Use in Mali and Somalia

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