BBG Research Series: Contemporary Media Use in Egypt


Click here to register for the Media Use in Egypt event on March 13As Egypt wrestles with a tense transitional period, attitudes towards politics and media are at an all-time low. Although 91% of the population agrees that objective and independent media are important for the country’s future, many have negative attitudes toward the media overall.

Television continues to be the most dominant and most trusted platform in Egypt, with 94% of Egyptians using it weekly for news. The use of the Internet for news has been gradually increasing and it is much higher among Egyptian youth than among the population overall. However, despite mainstream media allusions to the “Twitter revolution,” large segments of Egyptian society have never used the Internet.

The event included a presentation of the key findings from the recent media use study, a methodological overview and a review of attitudinal data from the Gallup World Poll.

Speakers were:

  • Chris Stewart, Partner, Gallup
  • Bruce Sherman, Director, Office of Strategy and Development, BBG
  • Mohamed Younis, Senior Analyst and Senior Practice Consultant, Gallup
  • Diana Turecek, Director of Audience Research, MBN

Date: March 13, 2014

Time: 9:00 – 10:00 a.m.

Gallup World Headquarters
The Gallup Building
901 F Street, NW
Washington, D.C. 20004
*Please note the entrance to The Gallup Building is on 9th Street.

Research and Presentation


Press Release

Television Viewership Ubiquitous in Egypt

L-R: MBN Director of Audience Research Diana Turecek, Gallup Senior Analyst and Senior Practice Consultant Mohamed Younis

L-R: MBN Director of Audience Research Diana Turecek, Gallup Senior Analyst and Senior Practice Consultant Mohamed Younis

WASHINGTON (March 13, 2014) – Despite the political changes that have occurred in Egypt over the past several years, the media sources upon which people are relying for news and information have not changed significantly, according to media research data released today by the Broadcasting Board of Governors.

“Television is king in Egypt. It remains by far the most important source of news and information for Egyptians,” said Diana Turecek, director of audience research for the Middle East Broadcasting Networks (MBN).Read More

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For more information

A central part of the BBG’s mandate is to support freedom and democracy in a rapidly changing international environment. The ability of the media to report freely and accurately is critical in world affairs. Additionally, it is important for leaders and policy makers to understand how different populations around the globe view the quality, honesty and accuracy of their media, as well as how free they perceive their media to be.

Please click on the country marker below to find reports, presentations and videos from other BBG Research Series events.

For more information, please call the BBG’s Office of Public Affairs at (202) 203-4400 or email

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